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Voiceblogger 2.0

Im neuen Voiceblogger stellen wir eine Auswahl unserer neuesten Produktionen vor, kommentieren die Podcasting-Szene aus Sicht eines kommerziellen Anbieters und berichten über Neuigkeiten und Trends zum Thema der multimedialen Erweiterung der Unternehmenskommunikation. Voiceletter startete Ende 2004 als weltweit erster Anbieter von Business Podcasts und berät Unternehmen, Verlage und Institutionen bei der Erweiterung ihrer Kommunikationsmaßnahmen in Richtung Web 2.0.

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Jun 11

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written by Andreas Romppel

Jun 09

Naspa Dialog Juni 2008

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written by Andreas Romppel

Apr 10

E-Commerce: Der erfolgreiche Checkout-Prozess

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Marketing & Kommunikation Onlinekampagnen, Suchmaschinenmarketing und Kommunikationsmassnahmen für den Onlineshop sind nutzlos, wenn der potentielle Käufer den Weg zur Kasse nicht findet. Was zeichnet den erfolgreichen Checkout-Prozess aus und welche Stolpersteine können aus dem Weg geräumt werden?

Eine neue Podcast-Folge von Marketing & Kommunikation, dem führenden Schweizer Magazin, produziert von Voiceletter.

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Der erfolgreiche Checkout-Prozess [8:51m]: Play Now | Play in Popup | Download

written by Andreas Romppel

Mrz 19

Sales-Podcast - Beispiel

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Samsung Sales Voice [5:10m]: Play Now | Play in Popup | Download

written by Andreas Romppel

Dez 05

Web 2.0 und Wettbewerb

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OSICON - Creating dangerous companies

Unter dem Titel Web 2.0 und Wettbewerb bietet Voiceletter-Gründer und Unternehmensberater Andreas Romppel strategische Beratung für Führungskräfte an. Welchen Einfluss hat Web 2.0 auf Ihr Unternehmen? Welchen Eindruck hinterlässt Ihr Unternehmen auf die Nutzer von Web 2.0-Angeboten? Und was tun eigentlich Ihre Wettbewerber im Web 2.0?

Das Angebot richtet sich an Entscheidungsträger im Bereich Unternehmensstrategie, die sich intensiv mit Chancen und Risiken des “Web 2.0″ für ihr Unternehmen auseinandersetzen wollen. Vor dem Hintergrund des spezifischen Wettbewerbsumfeldes wird ein Instrumentarium zur Wahrnehmung, zur Analyse und zur Entwicklung von Zielen und Maßnahmen entwickelt, um angesichts der Herausforderungen einer sich neu strukturierenden Öffentlichkeit einen nachhaltigen Schutz von Investitionen nicht nur im Marketing, sondern auch in der Produktentwicklung und im Vertrieb zu erreichen.

written by Andreas Romppel

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